Hans Wilsdorf in partnership with Alfred Davis founded Rolex in 1905. Based in Switzerland, this company specializes in manufacturing, servicing, and distributing its watches with the umbrella name of Rolex and Tudor and it does this via its authorized dealers.
Achievements: Rolex SA along with its subsidiary which is Montres Tudor SA carry out the manufacture and distribution of premium watches and it was ranked by Forbes in 2018 house number 71 with regards to the worlds most valuable brands. 3 Rolex watches were part of the list of the top 10 most expensive watches to get sold at an auction ever. Specifically, the Rolex Daytona is presently the world's most expensive watch. It is also second in line in terms of the most expensive watch to ever be sold at an auction. The Rolex Daytona fetched about $17.75m in 2017 in New York.
Innovations: When it comes to innovation in the manufacture of waterproof cases, timekeeping for multiple time zones, as well as the date feature, Rolex is a leader. All around the universe today, timepieces from Rolex have a very high reputation and are an epitome of elegance while exuding prestige in the world of luxury watches. It is the first watch to successfully make it past the COSC.